Ad Hustler On Stage At Affiliate Ball NYC 2012

Posted by Ad Hustler | Posted in Ad Hustler | Posted on 29-08-2012

I just found this video of me on stage accepting the Affy Award at Affiliate Ball NYC 2012.  No, i’m not taking myself to seriously about this award, but it was a fun time, a fun party and figured i’d share :)

Clients’ Hurry Up And Wait Game

Posted by Ad Hustler | Posted in Doing Business | Posted on 28-08-2012

I was recently speaking to ShoeMoney about one of his business ventures and he said something that rung a cord with me.  He said something to the effect of “I always tell clients that they won’t be waiting on ME.”  In other words he’s always waiting on clients, not the other way around.  This is SOOO true in my experience.

Whenever you sell something to a client or pick up a new client, they always ask the question, “How soon can we be up and running?”  They are super anxious to get the campaign started and rightfully so.  You sell them on the excitement of something new so they are naturally excited.  They demand an answer, like “we’ll be up and running in a week” for their satisfaction, but the truth is, you are ALWAYS waiting on them.

We got a new client last week for one of our services, they were super anxious and had a million questions over email.  They wanted to get started RIGHT AWAY but as soon as you need a vital piece of information to get the campaign started, they are gone.  They don’t respond to emails you send them, but want instant responses to emails they send you.

So from now on, i’m ripping off ShoeMoney’s line.  When a client asks me how long it will take to get the campaign setup, i’m going to tell them “You’ll never be waiting on us!”

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Affiliate Summit East 2012 Wrapup #ASE12

Posted by Ad Hustler | Posted in Affiliate Marketing, Doing Business, Meetin' Mad Peeps | Posted on 14-08-2012

Affiliate Summit has come and gone! As always it’s been a great time and a privilege to get to see so many of my industry friends in one place. Big Thanks to Shawn Collins & Missy Ward for making Affiliate Summit bigger then ever!

See you all soon!

Ad Hustler

Affiliate Summit East 2012 Day 2 Observations #ASE12

Posted by Ad Hustler | Posted in Affiliate Marketing, Doing Business, Meetin' Mad Peeps | Posted on 14-08-2012

  • I saw Will Reynolds speak about SEO. I’ll give him props for being a good speaker but I really didn’t like his message or what he had to say. Being squeaky clean is fine but real money in any niche is made in automation and scaling. Will doesn’t seem to like either of these concepts.
  • Shoemoney’s PAR program that he’s pushing right now seems like a cool concept. Here’s the gist. You pop his snippet on your site, it collects a prospects email address. It then uses that email address to find more info about the prospect such as name, address, social info etc and then starts marketing to this prospect through a drip email campaign. It can do some other cool things too like use the social info it obtains to contact the user through twitter. If they stick with this project, bring down the price and make it self serve I think this might be huge! I also think they have the potential to sell this product to a company like iContact or MailChimpfor big bucks.
  • SolarVPS is releasing something called the Solar System. It’s basically their new cloud offering and backend to provision and manage your VPS’ with them. I know they’ve been working on it a long time and I think they are going to give Rackspace & StormOnDemand a run for their money when it’s all done and released.
  • Big thanks to XRev Media, Kris Trujillo & Ian Fernando for an awesome gift they gave me yesterday. What was the gift. A pair of Beats Wireless headphones. That’s just awesome.
  • There is NO party like a Darren Blatt Marketers Ball party! Affiliate Ball was so much fun and had awesome surprise guests like Sugar Hill Gang & C&C Music Factory.
  • Last might was the first AFFY awards. I won one as did Shawn Collins, Missy Ward, Ian Fernando, NickyCakes, ShoeMoney & John Chow. Ice-T & CoCo presented the awards which was cool.
  • I saw 1 grown man affiliate spit his drink into another male affiliates mouth and then they spit it back and forth. Apparently this is called baby birding and it’s pretty damn gross.
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    Affiliate Ball Is TONIGHT #ASE12

    Posted by Ad Hustler | Posted in Affiliate Marketing, Big Pimpin', Meetin' Mad Peeps | Posted on 13-08-2012

    Just a friendly reminder that Affiliate Ball is tonight. I have some inside info on this event and it’s going to be HUGE. Skip the other parties and spend your night at Affiliate Ball. It’s hosted by Ice-T & CoCo with ome huge acts performing! Mix Master Mike of the Beastie Boys will be spinning and there are some secret acts which I’m pretty excited about but can’t share yet. Below is all the info. See you there!

    Location: The Copacabana (268 W 47th St Corner of 8th Ave)
    Time: Starts at 9pm
    Who Will Be There?: EVERYONE

    If you need a pass to get in hit me up at Affiliate Dinner at Maison and I’ll give you one!

    See you tonight!

    Ad Hustler