Anyone who has had a successful campaign running on Facebook enevitably wants to spend more money. It takes money to make money. The way that Facebook’s Daily Spend Limit works is a little weird. According to Facebook:
We limit the total amount you can spend every 24 hours. If you hit your daily spend limit 4-5 times and you successfully pay the balance each time, your daily spend limit will automatically be increased. We first increase your spend limit to $250, then to $350, then to $500, then to $750, and finally to a maximum of $1,000. If you hit the maximum limit of $1,000 and wish to further increase your limit, you may contact us to request a manual increase.
It’s actually a weird stand to take as a company because you are limiting the amount of money you can make. However, they are probably trying to ward off fraud. The unusual way that Facebook sets daily budget limits means that you need to realize that if you are new to Facebook, you arent going to be able to hop on and spend a grand. You need to build a relationship/reputation to be able to spend a decent chunk of change with Facebook. For this reason, if you are new to Facebook and you have a Facebook campaign that is profitable but not as profitable as you are accustomed to, KEEP IT RUNNING. Accepting that you are only making a few dollars profit, could set you up for a much bigger daily budget cap when you hit that goldmine of a campaign.