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Failure Is Just As Important As Success

I talk about failure a lot.  Many of the case studies i’ve shared are failures.  I’ve also shared with you other kinds of failures in my day to day businesses.  The reason I write about failure a lot isn’t to discourage anyone.  It’s actually to ENCOURAGE.  I’ve been doing some type of internet marketing for the last 10 years.  It hasn’t always been affiliate marketing.  I’ve done ecommerce, eBay, SEO, PPC, local, Media Buying and much more.  I want to show people that even someone that’s been marketing online for 10 years has failed and continues to fail all of the time.  I don’t want you to give up.  I want you to take your failures and make them a positive.

What you learned from your failure can be just as important as having a successful campaign.  Past failures still effect the decisions I make.  They should effect yours too.

Failing means you took action and tried something: that’s better then 95% of what anyone else did.

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Published inDoing Business

6 Comments

  1. you never win if you never try. it’s tougher when you fail at something that cost you money like PPC than with (basically free) SEO.

  2. @Exposed SEO – Yea it’s tougher to lose money BUT usually when you lose money you save time. With PPC you can figure out what works and what doesn’t A LOT faster than SEO.

  3. I couldn’t agree with you more. Its amazing how scares people are of criticism… to me, its essential to grow mature and develop all my campaigns!

  4. Amen brother. Amen. I have a sticker that has the word FAILURE in big bold letters with balloons and confetti around it. We all need a paradigm shift in relationship to the word and the experience. First step is to stop making failure “wrong” or “bad” and to even – Dare I say it? Embrace it. I love this quote from Emerson: “Don’t be too timid or squeamish about your actions. All life is an experiment. The more experiments you make the better.”

  5. Some great words of wisdom man. I believe, “that without a struggle there is no progress.”

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