In Part 1 of this case study I discussed what I did to setup this datafeed site. Part 2 is what I did to promote it.
I’m going to be honest with you. I don’t have crazy blackhat methods. I just have some simple, straight forward things I do to try to get a site to rank in the search engines.
The first thing I concentrated on was simple on-page SEO. I made sure that every post had appropriate title tags & meta data as well as H1 tags (using a plugin). I also made sure that no affiliate links were visible, everything was cloaked.
Next I needed to get some links. I like social bookmarks as i’ve had a lot of success with them. I almost always use Amit aka Red_Virus for social bookmarks. You can order his services HERE. Tell him Ad Hustler sent you and I guarantee you’ll get awesome service (no, i’m not making a commission). I sent all of the social bookmarks to the main domain. Ideally, I would have liked to get a few social bookmarks to each interior page but I haven’t been able to come up with a good & easy way to do that yet.
I decided that I want to diversify the links a bit so I went over to Fiverr.com and ordered an edu link package.
That’s it. I didn’t do anything else to promote this site. After completing these steps I still wasn’t indexed and had not received any traffic yet. I decided to just leave the site alone for a little while and see what would happen.
Excluding the datafeed script because i’m using that on multiple sites, my total investment in this site so far would be around $32
Part 3 will discuss whether or not I got any traffic or sales.
Any questions so far?